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Shaggy Brown: the ‘weed’ man to Hollywood stars goes corporate

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Shaggy Brown, to the left of Mike Tyson, was for a few years the hashish provider for a lot of of Hollywood’s elite | Credit score: Shaggy Brown handout

todaysviralmedia had the chance to talk with Shaggy Brown, who, earlier than going all company, was a hashish provider to the largest stars, together with Mike Tyson, Snoop Canine, Chris Brown, Usher, DMX, Bow Wow, Jermaine Dupri, the notorious Sean Diddy Combs, and lots of extra. And he’s shared the pictures to show it.

“I used to be a hashish connoisseur to the celebs and the way they lived,” says Shaggy Brown, reflecting on a profession that has spanned greater than 25 years contained in the overlapping worlds of music, hashish, and celeb tradition. “I labored with a number of the greatest names, so far as Chris Brown, the Ushers, to Fabolous, Timberland, Swizz Beatz, DMX…” It was DMX, the late rapper whose gravel-throated supply outlined a era of hardcore hip hop, who christened him Shaggy greater than 20 years in the past.

“DMX gave me the title Shaggy 25 years in the past,” he says. “Relaxation in peace.” The title caught. Over time, it turned shorthand in Hollywood circles: Shaggy, the person who might supply probably the most potent, cleanest hashish when artists wanted it most, whether or not to gas creativity, handle the pressures of fame, or blunt the sting of trauma. “I used to be the weed man to the celebs,” he says. “Serving to them get the very best hashish, for them to be artistic, for them to be athletes, and be capable of take care of ache, trauma, all types of stuff. Hashish helps with plenty of that. Celebrities have plenty of trauma, so that they should be stronger than the strongest, generally even to really take care of life.”

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Hollywood’s elite recognised the standard

Brown got here up not by cultivation himself however by relationships. “I had buddies that have been cultivators earlier than I even knew what cultivation was,” he says. Hollywood’s elite shortly recognised the standard and trusted his phrase. That belief turned him right into a gatekeeper in a world the place consistency is the whole lot.

“It’s extra so drugs than truly leisure,” he says.

The panorama has shifted because the early days. Legalisation in a number of states has opened doorways but in addition blurred strains. For Brown, the brand new problem is branding and authenticity. That’s the reason he’s now throwing his weight behind Dr Inexperienced, a blockchain-powered hashish platform promising transparency and consistency throughout borders.

“What Dr Inexperienced is doing is making a platform utilizing blockchain to authenticate hashish,” he says. “It actually comes all the way down to advertising and marketing after that. Any model goes to win you probably have an enormous push; it doesn’t must be celebrity-driven.”

Spoofing and inconsistency

The enterprise case is obvious. Dr Inexperienced was constructed to sort out certainly one of hashish’s most vital challenges: spoofing and inconsistency. In a fragmented business, black-market strains typically slip into authorized provide chains, generally laced with pesticides, fibreglass, and even opioids.

Dr Inexperienced addresses this by monitoring each plant from seed to completed flower, logging the circumstances of cultivation: the quantity of water used, the quantity of people that touched the plant, the humidity of the room, all whereas recording it immutably. 

That is provenance at an industrial scale, a assure of purity that may restore belief throughout markets. As Maximillian White, the founding father of Dr Inexperienced, says: “We’re producing clear, wholesome vegetation, and we will show it.”

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Shaggy Brown’s position is to take that assure into America, bridging the hole between cultivators, celebrities, and customers.

Past hashish, he nods to wider plant-based therapies, together with psychedelics, as a part of a rising cultural shift towards wellness. But his focus stays firmly on hashish as drugs, with CBD and plant cures taking priority over prescribed drugs.

CBD is sweet for canine bites

“Two canines bit me on the identical time,” he says, “and all I used was CBD to heal. I’m a agency believer in vegetation. Crops can regenerate, and we’re vegetation.”

Shaggy Brown, the person as soon as identified solely because the “weed man to the celebs,” is now entering into the company area, positioning himself not simply as a provider however as a strategist and cultural bridge. His subsequent stage entails scaling, construction, and belief.

“Every little thing’s received to be strategic,” he says. “However I actually suppose Dr Inexperienced is the long run, as a result of it may possibly mix expertise and drugs seamlessly.”

The child from Hollywood’s again rooms has turn out to be the hand contained in the glove, as his interviewer put it. Shaggy laughs on the metaphor. “That’s a great way to place it,” he agrees. The person who as soon as carried strains throughout Los Angeles is now making ready to hold an business throughout the nation and the globe.


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